Effective Date: April 13, 2026
1. What Are Cookies?
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work efficiently and to provide information to the site owners. Cookies can be session cookies (deleted when you close your browser) or persistent cookies (which remain on your device for a set period or until you delete them).
2. How We Use Cookies
We use cookies to enhance your experience on our website, to understand how visitors use our site, and — where you have consented — to deliver relevant marketing. We categorize the cookies we use as follows:
a) Strictly Necessary Cookies
These cookies are essential for the website to function and cannot be disabled. They are set in response to actions you take, such as logging in or filling in forms.
| Cookie Name | Purpose | Duration |
|---|---|---|
session | Maintains your authenticated session after login | Session / 30 days |
cookie_consent | Stores your cookie preference choices | 1 year |
b) Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They allow us to improve the site's functionality and content. These cookies are only set if you have consented.
| Provider | Cookie Name(s) | Purpose | Duration |
|---|---|---|---|
| Google Analytics 4 | _ga, _ga_* | Distinguishes unique users and sessions; measures page views, events, and traffic sources | Up to 2 years |
Google Analytics data is processed by Google LLC. For more information, see Google's Privacy Policy.
c) Marketing Cookies
Marketing cookies are used to deliver advertisements relevant to you and your interests, and to measure the effectiveness of advertising campaigns. These cookies are only set if you have consented.
We do not currently operate paid advertising campaigns. If we introduce advertising in the future, this section will be updated accordingly.
3. Third-Party Cookies
Some pages on our website may include content from third-party services (such as embedded videos or social media widgets) that may set their own cookies. We do not control these cookies. Please refer to the relevant third party's privacy and cookie policies for more information.
4. Managing Your Cookie Preferences
You can manage or withdraw your consent at any time using the following options:
- Cookie consent banner: Use the Manage Cookies link in the footer of any page to reopen the preferences panel.
- Opt-out preferences: Visit our opt-out preferences page to disable analytics and marketing cookies.
- Browser settings: You can set your browser to refuse cookies or delete existing ones. Note that disabling certain cookies may affect website functionality. Browser documentation for managing cookies:
5. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this page periodically to stay informed. The effective date at the top of this page indicates when it was last updated.
6. Contact Us
If you have any questions about our use of cookies, please contact us:
- Online: Customer Support
- Email: info@efficiencysquared.com
Efficiency Squared LLC