UX & UI
Design Thinking Workshop
A two-day facilitated workshop for non-designers — PMs, BAs, project managers, ops leaders, founders, senior managers — applying human-centered design to business problems. Covers the IDEO/Stanford d.school five-stage model (Empathize, Define, Ideate, Prototype, Test) at facilitator depth, plus the workshop-running craft that turns theory into a productive 1- or 2-day session your team can run on Monday.
- Format
- Live virtual, in-person, or private on-site
- Duration
- 2 days
- Level
- Introductory
- From
- $1295.00
About this course
Course overview
Design Thinking, taught for the people who'll actually run the workshop on Monday.
Most Design Thinking courses leave non-designers with theory and no facilitation craft — they understand Empathize → Define → Ideate → Prototype → Test, then sit through a meeting where someone says "we should do a Design Thinking session" and freeze. This course solves both. Day 1 covers the first three stages with hands-on practice on each learner's real business problem. Day 2 covers Prototype, Test, and — critically — the facilitator-craft layer: agenda design, room setup, energy management, handling difficult dynamics, and the post-session synthesis that prevents 'great workshop, no follow-through.'
Curriculum-aligned to IDEO, the Stanford d.school, and IBM Design Thinking. Vendor-neutral; methodology-pluralist. Each learner brings a real business problem (customer experience friction, internal process redesign, new-product opportunity, employee experience challenge) and works it through the methodology across both days, walking out with a 1- or 2-day workshop agenda ready to run with their team.
Learning outcomes
What you'll learn
Every module is tied to an outcome you can bring back to your team the next day.
- Run an Empathize phase using user interviews, observation, journey mapping, and listening practices that surface real problems instead of restating known ones
- Run a Define phase that synthesizes findings into problem statements, point-of-view statements, and How Might We questions framing the design space well
- Run an Ideate phase using divergent thinking exercises (Crazy 8s, SCAMPER, worst possible idea) and convergence practices that pick winners without crushing the team
- Run a Prototype phase using paper prototypes, storyboards, role-plays, low-fidelity digital prototypes — and pick the right fidelity for the question being tested
- Run a Test phase using usability tests, concept tests, and prototype A/B comparisons — and synthesize results into what to build, refine, and kill
- Facilitate a 1- or 2-day Design Thinking session with a real team — agenda design, room setup, energy management, capturing artifacts, post-session synthesis
- Apply Design Thinking outside product contexts — internal process redesign, employee experience, customer experience, strategy, M&A integration
Audience
Who it's for
- Product managers, business analysts, and project managers running customer-facing initiatives
- Operations leaders, transformation leads, and process-improvement practitioners
- Founders and early operators applying Design Thinking to product / service / strategy problems
- HR and L&D leaders running employee-experience design or workshop facilitation
- Senior managers leading cross-functional initiatives where the right answer isn't obvious yet
Course structure
Syllabus
A structured path from core concepts to applied practice.
Day 1 — Empathize, Define, Ideate
- Why Design Thinking works (and where it fails); IDEO/d.school + IBM variants
- Empathize: user interviews, observation, journey mapping, empathy maps
- Define: synthesis from raw findings to insights; problem statements; How Might We
- Ideate: divergent (Crazy 8s, SCAMPER, worst possible idea, role-storming)
- Convergent: dot voting, NUF, affinity, tournament selection; full Empathize→Define→Ideate cycle workshop
Day 2 — Prototype, Test, and Facilitation Craft
- Prototype: paper, storyboards, role-plays, clickable prototypes — fidelity selection
- Prototyping for non-product problems: process flows, comms artifacts, organizational designs
- Test: concept and usability tests, prototype A/B, synthesis (build, refine, kill)
- Facilitator craft: 1-day vs 2-day agendas, room setup, energy, difficult dynamics, post-session synthesis
- Application workshop: each learner designs a 1- or 2-day session on their real problem; 30-day plan to run it at work
Public cohorts
Upcoming sessions
Secure your seat in a live, instructor-led cohort. Private team deliveries available on request.
No public cohorts on the calendar yet.
We run this course as a private team cohort on demand, or you can be the first to know when the next public date drops.
Frequently asked questions
Still have questions?
Do I need a design background?
Will I be able to actually run a Design Thinking session at work?
How does this overlap with UX Foundations and UX Research Bootcamp?
Can I use Design Thinking on non-product problems?
Can this be delivered as a private cohort?
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Bring this training to your team
We deliver private cohorts in-person and online, tailored to your operating context.
