Product Management
Product Management Bootcamp
A five-day intensive for product managers moving from execution mode into strategic ownership of an outcome. Discovery, strategy, customer research, prioritization, execution with engineering, launch, and the metrics that prove a product is working — built for working PMs and adjacent professionals (BAs, project managers, engineers, founders) who need senior-PM range without spending twelve weeks on it.
- Format
- Live virtual, in-person, or private on-site
- Duration
- 1 week
- Level
- Practitioner
- From
- $2995.00
About this course
Course overview
The five-day on-ramp to senior product management.
PM is one of the few roles with no single dominant exam to prep for. So this bootcamp is curriculum-aligned, not vendor-aligned — drawn from PMI-PBA, ProductTank/Mind the Product, Pragmatic Institute, and the practitioner literature behind every senior PM role today. By Friday afternoon you've worked through a full product cycle on a real artifact: discovery brief, opportunity solution tree, strategy doc, roadmap, prioritized backlog, launch checklist, and metrics dashboard.
The course assumes you've done some product work before — written a spec, run a sprint planning, talked to a customer — and want to operate at the senior-PM level on the next role or the next quarter. It is not an introduction to the role; for that, take Product Management Essentials first.
Learning outcomes
What you'll learn
Every module is tied to an outcome you can bring back to your team the next day.
- Run product discovery using opportunity solution trees, jobs-to-be-done framing, and the continuous-discovery practices senior PMs operate on
- Set product strategy and write the vision, positioning, and quarterly bets that align engineering, design, and stakeholders without micromanaging the work
- Run customer interviews, usability tests, and lightweight research practices a PM owns directly without a dedicated UX research team
- Apply the right prioritization framework (RICE, WSJF, MoSCoW, ICE) for the decision in front of you and defend the call to stakeholders
- Work effectively with engineering and design — write user stories with crisp acceptance criteria, run productive backlog refinement, own the trade-offs
- Plan and run a launch — beta program, internal enablement, marketing partnership, success metrics, and the rollback plan when things go wrong
- Define the right metrics (north-star, leading, guardrail), instrument them, and use A/B tests to make product decisions instead of opinion fights
- Build a 90-day product-leadership development plan covering the senior-PM, group-PM, and director-of-product behaviors hiring managers screen for in 2026
Audience
Who it's for
- Product managers with 1–3 years of experience moving toward senior or group-PM roles
- Business analysts, project managers, and engineers transitioning into product management
- Founders and early operators who own product at a startup and need the structured craft
- Product team leads who want a shared vocabulary with their reports for discovery, prioritization, and launch
- Career-transitioners (consulting, design, marketing) preparing for their first PM interview cycle
Course structure
Syllabus
A structured path from core concepts to applied practice.
Day 1 — Discovery and the PM Operating System
- The PM role at startup, scale-up, and enterprise stages — what it actually is (and isn't)
- The PM week: discovery, delivery, communication, measurement — the rhythm that scales
- Working with engineering, design, marketing, sales, support, and exec stakeholders
- Opportunity solution trees, jobs-to-be-done framing, and continuous-discovery loops
- Workshop: build an opportunity solution tree for a target product
Day 2 — Strategy, Vision, and Roadmapping
- Product vision and positioning that survive contact with the market
- Strategy frameworks: Cagan's product principles, Lean Strategy Canvas, OKRs for product
- Connecting company strategy → product strategy → quarterly bets
- Now/Next/Later vs. Gantt-style roadmaps; socializing roadmaps for execs, sales, and customers
- Workshop: write a product strategy doc and Now/Next/Later roadmap
Day 3 — Customer Research and Prioritization
- Customer-interview structure, recruitment, and the listening skills that surface real signal
- Lightweight usability tests, concept tests, and survey design without a research team
- RICE, WSJF, MoSCoW, ICE — what each is good for and where each one breaks
- Stakeholder craft: saying no, saying not now, and saying yes-with-conditions
- Workshop: run a customer-interview drill, then prioritize a real backlog with two frameworks
Day 4 — Execution, Engineering Partnership, and Launch
- Writing user stories and acceptance criteria engineers actually want to read
- Backlog refinement, sprint planning, and the PM's role in scope trade-offs
- Working with design — when to lean in, when to step back, how to give useful feedback
- Beta programs, dogfooding, staged-rollout playbook, and internal enablement (sales, support, success)
- Workshop: build a full launch checklist for a target release including rollback plan
Day 5 — Metrics, Experimentation, and Growth
- North-star, leading, lagging, and guardrail metrics — the metric stack senior PMs run on
- Designing A/B tests that survive code review and statistical scrutiny
- Growth-loop thinking: acquisition, activation, retention, monetization, referral
- Retention as the most important PM metric — and how to actually move it
- Senior-PM, group-PM, and director-of-product behaviors; 90-day development plan and final Q&A
Public cohorts
Upcoming sessions
Secure your seat in a live, instructor-led cohort. Private team deliveries available on request.
No public cohorts on the calendar yet.
We run this course as a private team cohort on demand, or you can be the first to know when the next public date drops.
Frequently asked questions
Still have questions?
How is this different from Product Management Essentials?
What if I'm not currently a PM?
Is there an exam or certification at the end?
What tools and frameworks does the course use?
Can this be delivered as a private cohort?
Keep exploring
Related courses
Related pathways in the same discipline.
Product Management
Product Management Essentials
A practical two-day course on product discovery, strategy, prioritization, roadmapping, delivery partnership, launch readiness, and product decision-making.
Learn more →
Strategy & Leadership
OKR Workshop — Setting Objectives That Actually Move
A one-day, applied workshop on writing Objectives and Key Results that aren't just task lists in disguise. Leaders leave with their team's next cycle of OKRs drafted and pressure-tested.
Learn more →
Bring this training to your team
We deliver private cohorts in-person and online, tailored to your operating context.